Address Database Software
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Database marketing technique for software products - Database marketing can be used aid in software product sales when direct marketing is involved since only customers are analyzed. This picture represents the process of creating a database for marketing with steps shown as rectangles (Based on model from Trondsen, 1996).
Object-relational database - An object-relational database (ORD) or object-relational database management system (ORDBMS) is a relational database management system that allows developers to integrate the database with their own custom data types and methods. The term object-relational database is sometimes used to describe external software products running over traditional DBMSs to provide similar features; these systems are more correctly referred to as object-relational mapping systems.
Email address harvesting - Email harvesting is the process of obtaining lists of email addresses for use in bulk mail or other purposes usually grouped as spam. Methods range from purchasing lists of email addresses from other spammers to the more common use of special software, known as "harvesting software", "harvesting bots" or "harvesters", which scan web pages, postings on Usenet, mailing list archives and other online sources to obtain email addresses.
Database abstraction layer - A database abstraction layer, is an Application Programming Interface or separate piece of software which is used by a program to communicate with a database such as MySQL or Oracle. The purpose of a database abstraction layer is to change the way another program communicates with a database.
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